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Moore surges in Senate poll as Marshall’s week goes sideways

A new statewide poll found Representative Barry Moore leading the 2026 GOP primary field as Attorney General Steve Marshall lost momentum.

U.S. Representative Barry Moore, R-Ala., and Alabama Attorney General Steve Marshall. AP Photo/Michael Brochstein/Sipa USA/Jose Luis Magana

A new statewide poll of likely Republican primary voters shows U.S. Representative Barry Moore gaining momentum in the 2026 GOP primary for U.S. Senate while Alabama Attorney General Steve Marshall appears to be losing ground after months of leading the field.

The survey, first reported by Yellowhammer News, places Moore at the top of the field with 22 percent support among likely Republican primary voters.

The poll, conducted by Remington Research Group from March 2–4, surveyed 692 likely Republican primary voters and carries a margin of error of ±3.7 percent.

Marshall follows Moore at 16 percent, while former Navy SEAL Jared Hudson registers 12 percent.

If the Republican primary were held today, the numbers would break down as follows:

  • Barry Moore — 22 percent
  • Steve Marshall — 16 percent
  • Jared Hudson — 12 percent
  • Seth Burton — 1 percent
  • Morgan Murphy — 1 percent
  • Rodney Walker — 1 percent
  • Dale Deas Jr. — 0 percent
  • Undecided — 47 percent

Perhaps the most striking figure in the survey is the undecided vote. Nearly half of Republican voters—47 percent—say they have not yet chosen a candidate, leaving considerable room for movement as the campaign develops.

Until recently, Marshall had been widely viewed as the early favorite in the race.

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Still, recent developments appear to be breaking in Moore’s favor.

The Enterprise congressman secured the endorsement of President Donald Trump earlier this year, giving Moore an early boost in the race. Since then, Moore has continued to build momentum, picking up additional support including the endorsement of U.S. Senator Tom Cotton.

Moore also received a boost when candidate Morgan Murphy suspended his campaign and announced he would support Moore. The congressman has additionally secured the endorsement of Turning Point Action, the grassroots group founded by conservative activist Charlie Kirk.

“Turning Point did incredible work for President Trump in 2024, and I’m honored to have their endorsement,” Moore said in a statement.

For Marshall, however, the week has unfolded quite differently. The new poll places him behind Moore, and the attorney general’s campaign also encountered a bit of literal bad luck when a planned campaign event had to be canceled due to inclement weather.

Marshall served for years as a Democrat. He switched parties shortly before his 2017 appointment as attorney general by disgraced former Governor Robert Bentley.

With nearly half of Republican voters still undecided, the race remains far from settled. But for now, the momentum appears to be moving in Moore’s direction, as endorsements and shifting poll numbers suggest the once-clear front-runner is now the candidate trying to catch up.

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Bill Britt is editor-in-chief at the Alabama Political Reporter and host of The Voice of Alabama Politics. You can email him at [email protected].

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